Effective Google Analytics Practice Questions for Exam Success

Effective Google Analytics Practice Questions for Exam Success

: Explain the concept of sessions and how Google Analytics defines the end of a session.

Answer: A session in Google Analytics is a group of user interactions with your website or app within a given time frame. A session begins when a user arrives on your site and ends after 30 minutes of inactivity by default. Sessions also end at midnight and if a user arrives via a new campaign.

3. Reports and Analysis

Question 5:
What is the difference between a metric and a dimension in Google Analytics?

Answer: In Google Analytics, a dimension is a qualitative attribute or characteristic of your data, such as the source of traffic or the type of device used. A metric Google Analytics Practice Questions, on the other hand, is a quantitative measurement, such as the number of sessions or the average session duration. Dimensions and metrics are used together to analyze data and generate insights.

Question 6: How can you use the Multi-Channel Funnels report to analyze conversion paths?

Answer: The Multi-Channel Funnels report in Google Analytics allows you to analyze the various touchpoints a user interacts with before completing a conversion. By examining the conversion paths, you can understand the role different channels play in the customer journey and optimize your marketing efforts accordingly.
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